Privacy Policy

Effective Date: 14/06/2023


Thank you for visiting our Shopify store. This Privacy Policy explains how we collect, use, disclose, and safeguard your personal information. By accessing or using our services, you consent to the practices described in this Privacy Policy. Please read this policy carefully to understand our practices regarding your personal information and how we will treat it.


1. Information We Collect

    We collect personal information that you provide to us when interacting with our Shopify store. This information may include:


    1.1 Personal Information

    - Name

    - Email address

    - Postal address

    - Phone number

    - Payment information

    - Billing and shipping information

    - Any other information you choose to provide


    1.2 Browsing Information

    - IP address

    - Browser type

    - Referring/exit pages

    - Operating system

    - Date/time stamps


    2. Use of Information

      We use the collected information for the following purposes:


      2.1 Provide and Maintain Services

      To fulfill orders, process payments, and provide customer support.


      2.2 Improve User Experience

      To personalize your experience on our Shopify store and to analyze trends and preferences.


      2.3 Marketing and Communications

      To send promotional materials, newsletters, and other communications relating to our products and services. You may opt-out of receiving such communications at any time.


      2.4 Legal Compliance

      To comply with applicable laws, regulations, and legal processes, such as data protection, tax, and consumer protection laws.


      3. Sharing of Information

        We may share your personal information with the following parties:


        3.1 Service Providers

        We may engage third-party companies and individuals to facilitate our services, process payments, perform website-related services, or assist us in analyzing how our services are used. These third parties have access to your personal information only to perform specific tasks on our behalf and are obligated not to disclose or use it for any other purpose.

        3.2 Business Transfers

        If we are involved in a merger, acquisition, or sale of all or a portion of our assets, your personal information may be transferred as part of that transaction. We will notify you via email and/or a prominent notice on our website of any change in ownership or use of your personal information, as well as any choices you may have regarding your personal information.

        3.3 Legal Requirements

        We may disclose your personal information if required to do so by law or in response to valid requests by public authorities (e.g., a court or government agency).


        4. Your Rights and Choices


        4.1 Opt-Out

        You may opt-out of receiving promotional communications from us by following the unsubscribe instructions provided in the communication or by contacting us directly.

        4.2 Access, Update, or Delete Information

        You have the right to access, update, or delete your personal information. If you would like to exercise any of these rights, please contact us using the contact information provided at the end of this Privacy Policy.

        5. International Transfers

          Your personal information may be transferred to and maintained on computers located outside of your state, province, country, or other governmental jurisdiction where data protection laws may differ from those in your jurisdiction. If you are located outside the United States and choose to provide information to us, please note that we transfer the data to the United States and process it there.

          6. Legal Basis for Processing Personal Information

            Our legal basis for collecting and using personal information depends on the specific context in which we collect it and the purposes for which we use it. We will only collect personal information from you when we have a legal basis for doing so. Typically, we rely on your consent, the performance of a contract, our legitimate interests, or compliance with legal obligations as the legal basis for processing your personal information.

            7. Data Retention

              We retain personal information for as long as it is necessary to fulfill the purposes outlined in this Privacy Policy unless a longer retention period is required or permitted by law. The criteria used to determine the appropriate retention period include the nature of the personal information, the purposes for which it is processed, and any legal or contractual obligations.

               8. Data Security

              We implement reasonable security measures to protect your personal information from unauthorized access, use, alteration, or disclosure. However, please be aware that no method of transmission over the internet or electronic storage is completely secure, and we cannot guarantee absolute security.

              9. Your Rights under GDPR and Applicable Data Protection Laws

                If you are located in the European Economic Area (EEA) or the United Kingdom (UK), you have certain rights regarding your personal information, subject to certain limitations and exceptions, including:

                9.1 Right to Access

                You have the right to request access to the personal information we hold about you and receive a copy of it.

                9.2 Right to Rectification

                You have the right to request the correction of inaccurate personal information and the completion of incomplete personal information.

                9.3 Right to Erasure

                You have the right to request the erasure of your personal information under certain circumstances, such as when it is no longer necessary for the purposes for which it was collected or if you withdraw your consent.

                9.4 Right to Restriction of Processing

                You have the right to request the restriction of processing of your personal information under certain circumstances, such as when you contest the accuracy of the information or when the processing is unlawful.

                9.5 Right to Data Portability

                You have the right to receive your personal information in a structured, commonly used, and machine-readable format and have the right to transmit that data to another controller.

                9.6 Right to Object

                You have the right to object to the processing of your personal information under certain circumstances, such as when the processing is based on legitimate interests or for direct marketing purposes.

                9.7 Right to Withdraw Consent

                If we rely on your consent to process your personal information, you have the right to withdraw that consent at any time.

                9.8 Exercising Your Rights

                To exercise your rights under GDPR or other applicable data protection laws, please contact us using the contact information provided at the end of this Privacy Policy.

                10. California Privacy Rights

                  If you are a California resident, you may have additional rights under the California Consumer Privacy Act (CCPA) and other California privacy laws. For more information about your rights and how to exercise them, please refer to our separate "California Privacy Notice," which is available on our Shopify store

                  11. Data Controller

                  For individuals located in the European Economic Area (EEA) or the United Kingdom (UK), the data controller responsible for the processing of your personal information is Allied General Trading Company Ltd. You can contact our Data Protection Officer at

                  12. Cross-Border Data Transfers

                  In order to provide our services to you, your personal information may be transferred to, and processed in, countries other than the one in which you reside. These countries may have data protection laws that are different from the laws of your country. When we transfer your personal information to other countries, we will ensure that appropriate safeguards are in place to protect your information and comply with applicable legal requirements.

                  13. Third-Party Websites and Services

                  Our Shopify store may contain links to third-party websites or services that are not owned or controlled by us. We are not responsible for the privacy practices or the content of those third-party websites or services. We encourage you to review the privacy policies of those third parties before providing any personal information or using their services.

                  14. Consent to Processing and Transfer of Information

                  By accessing or using our services or providing your personal information, you consent to the processing and transfer of your information as described in this Privacy Policy.

                  15. Severability

                  If any provision of this Privacy Policy is found to be invalid, illegal, or unenforceable, the remaining provisions shall continue in full force and effect.

                  16. Governing Law

                  This Privacy Policy shall be governed by and construed in accordance with the laws of United Kingdom, without regard to its conflict of law principles.

                  17. Language

                  This Privacy Policy is prepared in the English language. In the event of any inconsistency or discrepancy between the English version and any translated version of this Privacy Policy, the English version shall prevail.

                  18. Changes to this Privacy Policy

                  We reserve the right to modify this Privacy Policy at any time. Any changes or updates will be effective upon posting the revised version on our Shopify store. We encourage you to review this Privacy Policy periodically to stay informed of any updates. Your continued use of our services after the posting of any modifications constitutes your acceptance of the revised Privacy Policy.

                  19. Your Rights under the UK GDPR

                  If you are located in the United Kingdom, you have certain rights under the UK General Data Protection Regulation (UK GDPR) regarding your personal information. To learn more about your rights and how to exercise them, please refer to our separate "UK GDPR Rights Notice," which is available on our Shopify store.

                  20. EU-US and Swiss-US Privacy Shield

                  We comply with the EU-U.S. Privacy Shield Framework and the Swiss-U.S. Privacy Shield Framework as set forth by the U.S. Department of Commerce regarding the collection, use, and retention of personal information transferred from the European Union, the United Kingdom, and Switzerland to the United States. We have certified to the Department of Commerce that we adhere to the Privacy Shield Principles. If there is any conflict between the terms of this Privacy Policy and the Privacy Shield Principles, the Privacy Shield Principles shall govern. To learn more about the Privacy Shield program, and to view our certification, please visit the Privacy Shield website.

                  21. Contact Us

                  If you have any questions, concerns, or suggestions regarding this Privacy Policy or our privacy practices, please contact us at We value your privacy and will respond to all requests, inquiries, or concerns in a prompt and appropriate manner.

                  Thank you for taking the time to read our Privacy Policy.